Getting you back on track...

2 x Campaign Managers (Acquisition & Affiliate Campaigns)

Website Changing Lanes Consultancy

Getting you back on track...

Do you have experience setting up and managing campaigns across Affiliate and Acquisition channels with a strong focus on accuracy and performance?

Are you confident in analysing campaign data and optimising performance to drive maximum ROI?

Do you have a solid understanding of the online gaming or iGaming environment, combined with a strong operational mindset?

Our client, a South African company that specializes in online gaming, sports betting and tech innovation, is seeking two highly analytical, detail-driven Campaign Managers to join their performance marketing team.

Operating in a fast-paced digital environment, the business delivers cutting-edge platforms and data-driven marketing strategies, with a strong focus on customer engagement and continuous optimisation.

These positions report directly into the Head of Acquisition within the Marketing / Acquisition Department.

ESSENTIAL: Strong operational thinking, data confidence, and a solid understanding of the online gaming/iGaming environment.

ESSENTIAL: Minimum 2 years’ experience in a digital marketing or campaign management role in iGaming.

ESSENTIAL: Experience working with affiliate networks, tracking systems, or CRM tools (Income Access, Optimove, Everflow, Google Analytics, etc.).

ESSENTIAL: Strong Excel and data reporting skills

ESSENTIAL: Tertiary qualification in Marketing, Commerce, or a related field ideal (not mandatory).

ADVANTAGEOUS: Familiarity with BI tools (e.g., Power BI or Looker)

Key Duties & Responsibilities:

Campaign Setup & Management

  • Own the end-to-end setup of acquisition and affiliate campaigns – from tracking links and bonus code creation to QA and live deployment.
  • Monitor campaign performance daily against defined KPI benchmarks (CPA, FTDs, ROI, CTR, Conversion Rates).
  • Ensure all tracking integrations, links, and landing pages function flawlessly across devices and platforms.
  • Conduct regular A/B and multivariate tests to continually improve acquisition efficiency.
  • Maintain and optimize the bonus code library to support tailored promotions and acquisition initiatives.
  • Run consistent competitor audits to benchmark promotional positioning and conversion opportunities.

Affiliate & Internal Collaboration

  • Work hand-in-hand with Affiliate Managers to align campaign mechanics, promo assets, and landing page funnels.
  • Provide affiliates with accurate tracking, creative materials, and campaign data to drive optimal performance.
  • Collaborate closely with BI, DEV, and Design teams to resolve campaign issues quickly and ensure timely launches.
  • Deliver actionable campaign performance reports with recommendations for scaling, pausing, or optimizing spend.
  • Manage post-campaign analysis and compile insights into structured performance reviews.

Key requirements:

  • Deep understanding of the iGaming / online casino or sportsbook environment.
  • Advanced proficiency with campaign tracking tools, analytics dashboards, and bonus code systems.
  • Excellent data interpretation skills – able to translate trends into clear, actionable insights.
  • High accuracy and attention to detail.
  • Confident communicator with both technical and creative teams.
  • Strong organizational ability to manage multiple campaigns under fast-moving deadlines.
  • Ownership mindset – proactive, solutions-driven, and accountable for results.

To apply for this job email your details to deta@changing-lanes.co.za.